4 Online CRM Features Every Business Needs to Thrive

online crm features

Maybe you know that it's between 4-10 times more expensive to sign with a new customer than it is to keep the one you already have. 

Unfortunately, recent studies show that businesses lose between 10-25% of their established customer base every single year. 

When you're looking for ways to retain your customers, make your employees' lives easier, and just save time throughout the workday, online CRM Features (Customer Relationship Management) can help!

Read on to learn 4 online CRM Features that your business has to have to thrive!

1. Intense Security

This is the most important feature of any CRM tool. If your customers' data is compromised, not only will you lose business, but the reputation of your company could quickly plummet. 

To ensure that your customers' privacy is protected, look for CRM tools that require a 2-step Google Authenticator process and system.

This way, even if a hacker gets a hold of your password and username, they'll still need more information to access the data stored in your CRM tools. 

2. Intuitive Navigation 

CRM tools are supposed to save your team time - not cause more problems. Look for a system that's easy to navigate. Plus, if your CRM system is too hard to figure out, your employees are eventually going to stop using it. 

You don't want that. 

Look for options that come with an easy-to-follow Control Centre, so you can always see what's going on and easily find the specific task or item you're looking for.

3. Tracking Options

With the million and one things you have to do in a single day, it's easy to accidentally let a few of your tasks slip through the tracks. It's up to your CRM tools to help to remind you of them - or to handle them for you!

We love options that keep track of your leads, examine your follow-up schedules, and even integrate information clients enter into your website into your lead lists. 

You'll even be able to see the last time a lead was contacted, and which member of your team reached out to them, 

4. On-The-Go Access

These days, more and more business is done outside of the office - shouldn't your customer relationship management tools be able to adapt? 

When you're looking for competitive options, you need an online system that you can access anywhere you have Internet access, and on the device of your choice? 

This will really help out your sales team. Now, they can easily pull up a customer's contact information, see their order history and other data, and even keep track of their own schedules. 

You know that not having the information you need at your fingertips can sometimes cost you the sale. 

Let's make sure you close more deals. 

Ready To Get Online CRM Features For Your Business?

The reputation of your business starts with the relationship between you and your customers. 

It's just not something you should compromise on. 

When you're ready to get the kinds of CRM features that will make going the extra mile for your customers even easier, feel free to reach out to us.